KFC’s new Big Boss chicken burger. (Photo: Handout/QMI Agency)
KFC is entering the double-burger market with its Big Boss burger.
The burger has two crispy white meat chicken fillets, sauce, pickles, lettuce, cheese and onions on a sesame seed bun. It looks a lot like a Big Mac, and KFC even says “it might look familiar,” in a release.
But KFC Canada chief marketing officer David Vivenes says the fillets are not “pre-formed patties” and the Big Boss “gives KFC fans a fresh alternative to the iconic double burger.”
The Big Boss was launched Monday. Can’t say I’m running out to get one (not sure when I last had something from KFC), but are you?
It might be the next pop you reach for when you’re thirsty. Pepsi Next is being released this week in Canada and is being touted by its maker as being a “naturally sweetened” cola.
“Pepsi Next cola is sweetened with sugar and stevia extract — a natural sweetener that comes from the leaves of the stevia plant,” the press release says.
Pepsi says this means Pepsi Next contains 100 calories per 355 mL can, 30% fewer calories than the leading regular cola. This might make you think, “Hey, Pepsi Next is good for me.”
Let me stop you right there.
Too often wording like this is used to make you think you’re drinking something healthy, or something “not as bad for you” as the other leading pops. There should be no doubt, however, that if you drink Pepsi Next, you are still drinking pop.
Health Canada notes stevia extract is a regulated food additive in Canada and has undergone a full safety review. It’s a sugar alternative that can be used in table-top sweeteners, breakfast cereal, peanut butter, baking mixes, yogurt, chewing gum, chocolate, and meal replacement bars.
It was only approved for use as an additive in Canadian foods in 2012 after Health Canada was convinced it was safe, although the agency still notes when it comes to stevia leaf and crude extracts, it “has not been able to provide a definitive opinion on the safety of retail foods containing stevia leaf because the available scientific data on its safety is considered incomplete.”
Pepsi Next was offered up at the Tim Hortons NHL Heritage Classic in Vancouver on Sunday and Pepsi’s marketing people, unsurprisingly, say it was a hit.
“This is the first cola in Canada that is naturally sweetened, has 30% less sugar and calories with great cola taste” Ryan Collis, director of marketing for PepsiCo Beverages Canada, said in a release Wednesday. “Response to the taste of the product and the fun interactions we had with consumers during our launch weekend were overwhelmingly positive.”
Pepsi Next might taste great, but do not be fooled by phrases like “naturally sweetened.” There is absolutely nothing wrong with enjoying a pop – but even with a sugar substitute, it is still a pop.
With Starbucks, McDonald’s Subway and Tim Hortons all on the breakfast food bandwagon, it isn’t surprising that Taco Bell is getting on board. Then again, this comes just a week after Timmies announced that it is pulling some favourites from their product line, including double-berry muffins and walnut crunch doughnuts.
Taco Bell launches its new breakfast menu in the U.S. March 27, from 7-11 a.m. No word on weather the Waffle Taco is coming to Canada yet. We’ll keep you posted.
Along with the waffle taco, they will also serve: A.M. crunchwrap, Cinnabon delights, breakfast burrito – bacon, sausage, steak and eggs, A.M. grilled taco – bacon or sausage, sausage flatbread melt and hash browns.
What do you think? Would you eat breakfast at Taco Bell?
A Tim Hortons’ Roll Up The Rim To Win coffee cup is pictured in this file photo. (DAVID BLOOM/QMI Agency)
RRRoll Up the Rim has returned to Tim Hortons, once again giving customers the chance to win prizes while getting their caffeine fix.
And this year, the company is doing something a little different.
To celebrate their 50th anniversary, they have introduced a ‘Bonus Roll’, which gives players a shot at another 10 cars, in addition to the other prizes.
And to ensure that things remain amicable between coffee-loving friends, they have created a Pre-Cup – an all-in-good-fun document to address who will be the recipient of any prizes, for those who are treating a friend to a coffee and want to remain friends afterwards.
“Our guests are generous with each other and every day thousands of Canadians treat their friends to a hot beverage from Tim Hortons,” says Glenn Hollis, vice president brand strategy, marketing and guest experience, Tim Hortons, in a media release.
“But with more than $57 million in prizes available what happens if that coffee becomes a Toyota Corolla Sport? Last year, our Coffee Conscience poll showed that 65% of Canadians would keep the car if treated to a winning cup of Tims, so to help ease any awkward conversations between friends, this Roll Up season we’ve created a fun and friendly Pre-Cup. It’s all in good humour, but it just may help to solve a moral dilemma all the same.”
It must be mentioned that the Pre-Cup is not considered to be a legal document. If you want to get in on the fun, you can download your own Pre-Cup here.