Don’t go getting too attached to your digital camera. If reports out of both the Flickr and PCWorld camps are any indication, they’ll soon go the way of the Betamax thanks to smartphones.
The problem the humble digital camera faces is that it does exactly what it says: it takes photos, with maybe some video thrown in for good measure. The iPhone 4, on the other hand, is primarily a phone but team its 5-megapixel camera with a number of clever, affordable, optimized photography apps, and you’ve got yourself a lethal one-two combo.
So what is it exactly about the iPhone 4 camera that’s capturing people’s hearts and minds? During last year’s keynote speech at WWDC, Steve Jobs announced the phone’s 5 million pixels installed onto a 1/3.2-inch backside-illuminated CMOS sensor. It’s this feature that allows the iPhone 4 camera to out-perform smartphones boasting more pixels.
The iPhone 4’s low-light performance is also far superior to most competing smartphones. It has larger pixels to thank for this. Where other manufacturers have opted to shrink pixels to fit more in, Apple hasn’t.
Of course the iPhone 4 camera’s fixed f/2.8 aperture may not win over professional shutterbugs, but for point and click enthusiasts it gets the job done very nicely indeed.
So what do the world’s camera giants, like Canon, make of the iPhone 4 threat? Unsurprisingly, they’ve been largely quiet to date, although it’s no secret that digital camera shipments have been on the decline this year. In the sage words of WirelessGoodness.com ”While there’s no question that DSLRs and micro 4/3 cameras have found a space at the higher end of the consumer photography market, I wouldn’t be surprised if growth in the low end of the consumer digital camera market slows to a crawl over the next few years.“
Still having trouble imagining a world without digital camera? Remember, it wasn’t that long ago that people said the Kindle would never catch on.
To make the most of your smartphone’s camera, check out AppTV’s guide to the best photography and video apps. To see the growing dominance of the iPhone 4 in the digital camera world, take a look at the infographic below.
Thanks to Geekaphone for the iPhone 4 Infographic.
Source: Natalie Chandler, GetConnected