Make Canoe my Homepage

‘Tweet-a-Coffee’ lets you buy your followers Starbucks over Twitter

- January 9th, 2014

Bringing a hot cup of Joe to a friend just got a lot more tweetable.

Starbucks Canada announced on Thursday the launch of their new e-gifting program, “Tweet-a-Coffee.” The new program allows tweeters across Canada to instantly reward that newest follower or close friend with a coffee from Starbucks via a tweeted message.
Read more…

Avoid ‘Breaking Bad’ spoilers with Netflix’s Spoiler Foiler

- September 25th, 2013
Spoiler Foiler

Spoiler Foiler. (WEBSITE SCREENSHOT)

Are you tired of having your favourite show ruined by those terrible people of Twitter who live tweet every moment of every episode live before you have a chance to see it yourself?

If so, you may be interested in Netflix’s new site Spoiler Foiler. Set up specifically for Breaking Bad, the site is designed to black out tweets about the show so your life won’t be destroyed by accidentally reading random details posted about the show. According to Onion’s A.V.  Club, it blacks out the text of any tweet with the words “breaking” or “bad” in it, with a warning placed on it. And according to my own tests, it censors tweets with the words “white” (as in “Walter White”) or “Pinkman” as well. It may censor other character names and information as well, but I only played around with it for a little bit. If you click the black bar, it will reveal the tweet.

It seems a little strange for Netflix to launch this feature around Breaking Bad, as the show ends this weekend but as the A.V. Club points, if it’s successful, then may launch it around other popular shows as well.

One of the obvious problems is that the site will black out the tweets with the “offending” words whether they are referring to the show or not. (In the screenshot above, Keith Olbermann was not actually tweeting about the AMC show, he just retweeted an insult he received that included the word “bad.”)

But the bigger issue is that Spoiler Foiler is a site and not an add-on for Twitter. You have to go to spoilerfoiler.com and then login to it through your Twitter account, which can be annoying to navigate on, say, a smartphone. The site will load but it’s cumbersome and it’s not useful for anyone who gets notifications through the Twitter app, or uses HootSuite or TweetDeck.

Also, the site itself has some functionality removed. You can tweet, retweet and favourite posts without issues.  You can even tweet through it about Breaking Bad without having them censored. But the hashtags in the tweets aren’t clickable, you can’t access your Twitter lists or even do searches. And the site doesn’t update in real time. The tweets appear in batches.

So, ultimately, I’m not really sure what the point of the site, other than a bad attempt at branding for Netflix and the series. But I guess if you’re really behind on the series but love using Twitter (especially at 9 p.m. this Sunday, this site might be of use to you.)

Of course, it you are up-to-date, you might prefer to watch this preview for the finale instead:

Storify storifies its acquisition by Livefyre

- September 9th, 2013

Storify has been acquired by Livefyre and it chose a rather unique way to announce the purchase.

Storify is a social media curation site which allows users to cull posts, such places as Twitter, Facebook and Instagram on a given event and turn them into timelines or stories. (In other words, you use the service to storify tweets and Facebook status updates.)

Livefyre is a business-oriented site which claims to help “companies engage consumers through a combination of real-time conversation, social curation and social advertising.”
Read more…

HTC offers the One true phone

- April 19th, 2013
HTC One

HTC One. (Supplied)

HTC needs a more creative marketing department. I understand the company wants to make it sound like its new phone, the HTC One, is the only you’ll ever need. But that philosophy doesn’t really work when it has already released a One X, a One S, the One X+ and so on. And, ultimately, in another year or so HTC will have another phone, it will want you to buy. It makes you wonder if the company can come up with different names.

Read more…