Canada’s toughest MOTHER of 2014

- December 9th, 2014

Congrats to Allison Tai for her recent runner-up finish at the 2014 World’s Toughest Mudder.

AllisonTai

Allison Tai negotiates a sewer pipe during the 2014 World’s Toughest Mudder at Lake Las Vegas.

Here’s the press release her proud hubby wrote up:

And here’s her recent appearance on Breakfast Television Vancouver:

 

Three mistakes in selecting a supplement

- November 24th, 2014

(Note: The following post is courtesy U.S. supplement company BioRhythm.)

BioRhythm

Three mistakes in selecting a supplement

Walking into a nutritional supplement store and finding the right product can be overwhelming. The walls are lined with products that can do everything from cure ailments to help you lose weight. The experts at BioRhythm (www.biorhythm.us) say most people fall victim to three pitfalls of choosing a supplement — the main one being price.

“Most supplement companies fight for that space by appearing to offer a premium product with bargain prices. However, logic tells us that if you find a Ferrari with a Kia price tag, something is wrong,” says BioRhythm CEO, founder and product developer Mark Mangieri. Mangieri has helped formulate some of the best products on the market and prides himself on sacrificing price for a quality product. He says you only have one body and you don’t waste another today trying to get professional results with a buy one, get one sale.

Here are the three mistakes you need to watch out for when selecting supplements:

1. Over consumption of protein. More is not better. Protein consumption studies show up to 1.5 and sometimes 2.0g per kg of protein per day can be beneficial for an elite heavily trained athlete. No additional lean mass gains or body fat reduction is noted over 2g of protein per kg (2g/2.2lb). What’s less vague is the amount of protein to consume after a workout. 20g for a 185lb trained athlete is the “Goldilocks”/ideal zone (approx. 0.1g per lb).

2. Cheaper is not better. Although this may sound obvious, the most common motivation when supplement users are asked the most important factor when choosing a supplement is price. There are many ways to reduce the quality of a supplement while maintaining a perceived value. Keep an eye out for fillers, proprietary blends that contain more than two or three ingredients and serving sizes that are unrealistically small for your needs.

3. Packaging and store placement. Yes the shiny label in the cool textured bottle stacked in a giant pyramid at the front of the store can make you feel like a bug attracted to a florescent light. However some of the most innovative formulas backed by solid science may be on the bottom shelf at the back of the store. The fact is many companies pay to be in the front and may have less budget for real science in the bottle.

About BioRhythm

BioRhythm is a premier product line formulated with fitness goals, not production cost, in mind. Our synergistic compounds and recommended stacks are put in place with the singular goal of more results faster. BioRhythm was founded on the most basic principles of product development: You get what you pay for. Competition for shelf space in retail stores and internet sites is at all time high for dietary supplements. Most supplement companies fight for that space by appearing to offer a premium product with bargain prices. All of our senior staff members have at least a decade of professional sports supplement experience.

Marathon runner gets a ‘Boost’

- October 2nd, 2014

Yeah, I’ve got a pair of adidas BOOST shoes, too. But don’t expect me to run any marathons in record time anytime soon.

Or ever.

And I’m OK with that.

But good on you, Dennis Kimetto!

Dennis Kimetto
adidas’ Dennis Kimetto uses energy return of BOOST™ to run fastest marathon of all time
 
Herzogenaurach, Germany (Sept. 29, 2014) – adidas’ Dennis Kimetto ran the fastest marathon in history wearing adidas BOOST™ at the 2014 Berlin Marathon.  With a time of 2:02:57 Kimetto shattered the previous world record by an astounding 26 seconds wearing the super lightweight adizero Adios BOOST.

“Dennis’ world record breaking performance while wearing adidas BOOST demonstrates the result of elite athletes using industry leading innovation to achieve unprecedented feats,” said Adrian Leek General Manager of adidas Running. “We continue to push boundaries by working closely with our athletes to develop the best products running has to offer.” 

adidas BOOST was also on the feet of second place men’s finisher Emmanuel Muthai who joined Kimetto in breaking the previous world record. The top two female finishers Tirfi Tsegaye and Fayse Tadese were also wearing Adios BOOST as they triumphantly crossed the finish line in Berlin to provide adidas with a dominating presence at the podium.

The results in Berlin contribute to a long line of success for Adios BOOST following its introduction last year including former world record holder Wilson Kipsang running a course record at the 2014 Virgin Money London Marathon. 

Berlin Marathon

Dennis Kimetto crosses the finish line in record time at the Berlin Marathon.

INFORMATION

The adidas adizero Adios BOOST shoe has an MSRP of $170 and is available at www.adidas.com/boost. Featuring hand crafted design, by legendary adizero pioneer Mr.Omori, the adidas adizero Adios BOOST incorporates five key benefits to deliver more speed than ever before:

  • BOOST ™ technology – provides a higher Energy Return than any other foam cushioning material in the running industry.
  • Microfit upper – a breathable, contoured mesh that makes each movement natural
  • Continental Rubber™ outsole – a high performance rubber outsole that grips the ground for better traction and a powerful push-off.
  • Torsion system – delivers optimum transition and stability
  • adiwear material – for ultimate durability

* * *

For more information, visit www.adidas.com/running

About adidas

adidas is a global designer, developer and marketer of athletic footwear, apparel and accessories with the mission to be the leading sports brand in the world.  Brand adidas is part of the adidas Group, a corporation that includes brands such as Reebok, TaylorMade and Rockport.

About the adidas Group

The adidas Group is one of the global leaders within the sporting goods industry, offering a broad range of products around the core brands adidas, Reebok, TaylorMade, Rockport and Reebok-CCM Hockey. Headquartered in Herzogenaurach, Germany, the Group has more than 46,000 employees and generated sales of € 13.3 billion in 2011.

Another day on the Fresh Fit Foods meal plan

- September 26th, 2014

I’m dining from the Fresh Fit Foods menu for 21 days. And I’ve gotta admit this is just sooooo convenient (I pick up my food every few days following an evening workout at World Health Glenora).

Plus, this is proof that good nutrition can taste good, too.

Here’s what another day on the meal plan looks like.

Breakfast:

Quinoa and oat porridge

Quinoa and oat porridge label

Lunch:

Turkey meat loaf

Turkey meat loaf label

Snack:

Muffin snack

Muffin label

Dinner:

Roast pork and veggies

Roast pork and veggies label

Snack:

Veggies and hummus dip nack

Veggies and hummus label

MEC launches national fitness movement

- September 18th, 2014

In case you missed it last week, there’s some good news for young adults from the folks at Mountain Equipment Co-op.

Here’s the press release: