Posts Tagged ‘SH’BAM™

Top 10 Canadian fitness trends for 2013

- December 19th, 2012

2013

Wondering what’s going to be trending in fitness in 2013?

Well, you’re in luck because the good folks at GoodLife Fitness have polled their partners and fitness industry colleagues to compile the coming year’s top fitness trends.

Drum roll, please …

Top 10 Canadian Fitness Trends for 2013

Small-group training, express workouts and demographic-specific fitness expected to be favourites this year

LONDON, Ont. — Population-specific training programs, express workouts and ‘functional fitness’ will enable Canadians to make 2013 their fittest year ever.

Thirty of Canada’s leading fitness experts weighed-in on the second annual, GoodLife Fitness Top 10 Canadian Fitness Trends for the New Year.

Experts with almost 450 years of combined experience in the fitness industry and backgrounds in physiotherapy, kinesiology, exercise physiology, health promotion, fitness and information technology, fitness facilities and equipment, report on what they see as the trends in health and fitness for the upcoming year.

“As the fitness, health and wellness industry grows and fitness experts become more knowledgeable and experienced, we’re able to make recommendations about the most effective and cutting-edge ways to achieve your health, wellness and fitness goals,” said David ‘Patch’ Patchell-Evans, GoodLife Founder & CEO. “With our diverse knowledge and expertise and our long-standing leadership in the fitness industry, GoodLife has an inside peek into what fitness trends are helping Canadians live the healthiest lives.”

Small Group Training in the form of a coach/personal trainer leading a group of participants ranked number one overall in fitness trends for the second year in a row as the added benefits of group camaraderie, affordability, and access to a knowledgeable Fitness Professional translates into helping more Canadians achieve their goals.

Express workouts made significant gains going from the number 10 spot in 2012, to the number five trend for 2013. The experts agree that the fast-paced lives of Canadians mean that fitness programs must also be efficient and effective to help consumers stay active and healthy.

Demographic-specific programming moves up one spot from last year as specialized programs and unique collaborations between the fitness industry and traditional healthcare professionals seek to help large portions of the Canadian population improve their quality of life while striving to reduce illness and chronic diseases.

“By helping people be healthy and fit, fitness clubs like GoodLife play an integral role in the healthcare system,” said Patch. “The fitness industry works to enhance Canadians’ health status, helping to prevent illness and disease, while also making people stronger and more resilient when facing and recovering from injury, illness and disease. We are committed to working closely with our partners in the traditional healthcare system from hospitals to rehabilitation facilities to general practitioners in the community to create a sustainable and powerful continuum of care for Canadians.”

Top 10 Canadian Fitness Trends predicted for 2013:  

1.  Small Group Training. Many Canadians continue to seek economical ways to get a great workout while still enjoying the guidance and knowledge of a Fitness Professional.  Exercising in small groups of three to 12, with a certified coach, personal trainer, or small group training instructor is the way to make this happen and provides an added mix of comfort and extra motivation as they are inspired by other participants’ enthusiasm and achievements. Examples: CrossFit, MYBootcamp and TRX® Suspension Training.

2.  Demographic-specific programming. Fitness professionals are continuing to recognize the need and potential of targeting programs and training routines toward specific populations of Canadians. Older adult programming, child and youth programming like GoodLife’s free Teen Fitness program, sport-specific training, rehabilitation and cardiovascular health programs like GoodLife Fitness’ collaboration with the Peter Munk Cardiac Care Centre, are allowing more Canadians the opportunity to benefit from an active life.

3.  Zumba, SH’BAM™ and Dance-focused Group Exercise Classes. Taking the ‘work’ out of ‘workout’ is exactly what attracts millions of participants world-wide (Canadians included) to dance-focused group exercise classes. The continued popularity of classes like ZUMBA FITNESS® and Les Mills SH’BAM™ and BODYJAM™, is predicted because they provide an excellent cardio workout, high calorie burning, while increasing self-esteem and releasing stress, in a fun, inviting, and social atmosphere.

4.  Educated and experienced Fitness Professionals. Fitness Professionals are continuously specializing and expanding the services and programs they provide. Illustrating this growth, canfitpro states that certified membership has grown 25% since 2010, It is becoming increasingly important for consumers to choose a fitness professional that is certified through internationally recognized organizations like canfitpro. In 2012, canfitpro launched Repscanada, the Canadian Register of Exercise and Fitness Professionals, an inclusive, ground breaking, on-line resource that will increase the integrity of the fitness profession by providing consumers and employers the ability to understand and identify a registered Fitness Professionals’ credentials.

5.  Express or ‘In and Out’ Workouts.  Life is busy and fast-paced for most Canadians. People are looking for an effective workout that fits their lifestyle. Many group exercise classes, like CXWORX and Jillian Michaels’ BODY SHRED, and strength training circuits provide 30 minute express-style options which not only help you achieve your health and wellness goals, but are also great for the beginner exerciser. GoodLife Fitness suggests you try the Fit Fix Circuit two to three times per week to get a full body strength training workout that takes only 20 to 30 minutes each time.

6.  Functional Fitness and CORE Training. Functional Fitness and CORE training is all about exercising using movements that prepare you for the activities of life in Canada. Whether it’s carrying groceries, shoveling snow or playing with your kids, the Experts agree that Canadians continue to recognize the value of functional fitness and core strength for preventing injury and illness. Newbody Muscle is a Group Exercise class that combines the best of functional strength moves to help build muscle strength, shape and stamina and train the body for performing life’s daily activities with ease.

7.  Hot Yoga and more accessible Yoga. Hot Yoga continues to be a key trend for exercisers who are looking for the mind-body-spirit benefits of activity and enjoy the health benefits of the heated studios. With programming like YogaFit® and YogaFit® Sweat, Yoga’s accessibility continues to expand to more Canadians.

8. Weight Management/Lifestyle Coaching. As multiple studies indicate, (including IHRSA), weight-loss and/or weight management continues to be one of the most popular reasons people exercise. The role of the fitness professional has evolved to include lifestyle coaching, nutrition counselling and stress management. Each component contributes to the overall success rate of Canadians in achieving health and fitness goals. Allied health services like massage therapy and chiropractic care are also emerging to complement the programs and services provided by fitness clubs, personal trainers and group exercise instructors.

9. Corporate Wellness Programs. Workplaces are making an increased investment in employee health and wellness and understanding the intrinsic benefit to their bottom line. Companies are also being recognized by their employees and leaders in the health, fitness and wellness industry for making this investment. The GoodLife Fitness Health & Wellness Leadership Summit and Award Program is a national series of events designed to empower Canadian organizations to excel in fitness, health and workplace wellness. With a healthy and active workforce, Canadian organizations will be able to increase productivity and morale while reducing financial losses associated with unhealthy employees and poor work related practices.

10. Influence of Technology. The ever-evolving technology of the fitness industry is emerging as a major factor in helping Canadians achieve their health and wellness goals. Tools like the adidas micoach, provide users with a personalized tracking and coaching device that monitors their progress. Equipment manufacturers like Precor and Life Fitness also recognize the consumer demand and have begun adding smart-phone and app integration capabilities, allowing users to have a more personalized and monitored experience on the elliptical, stationary bike, stepper or treadmill. The influence of technology also benefits Fitness Professionals as technology platforms like Wexer which represents a 21st century outreach for those who want to get in shape and need the flexibility, efficiency and motivational tools that only a digital platform can provide.

For more information on fitness trends, visit www.goodlifefitness.com.

Top 10 fitness trends for 2012

- January 1st, 2012
2012-1

Top 10 fitness trends for 2012

So what’s hot for fitness in 2012?

Good question.

The experts at GoodLife Fitness have peered into their crystal balls and here’s what they’ve come up with:

Top 10 Canadian Fitness Trends for 2012

GoodLife fitness experts predict the Top 10 Canadian fitness trends for 2012

LONDON, Ont. — Hot yoga, stress release, population-specific training programs and exercise prescriptions on the pads of health care practitioners will be top priority in 2012.

GoodLife Fitness LogoFor the first time, 25 of Canada’s leading fitness experts weighed in on the top 10 Canadian Fitness Trends for 2012. Experts with backgrounds in physiotherapy, kinesiology, exercise physiology, health promotion, fitness and information technology, fitness facilities and equipment and almost 400 years of combined experience in the fitness industry, reported on what they feel will be the key trends in fitness for the coming year.

Small group training in the form of a coach/personal trainer leading a group of participants ranked #1 overall in fitness trends for 2012.

Access to educated and experienced fitness professionals ranked in the top 5 key trends. This item has held top spot for five consecutive years on the American College of Sports Medicine (ACSM) survey of the top fitness trends.

Zumba and dance-infused group exercise classes came in a close second as exercisers want to blast away the ‘work’ in workout and pack their workouts with energy and fun.

Top 10 Canadian Fitness Trends predicted for 2012:

1. Small group workouts. Many individuals want the benefits of working with a personal trainer and the motivation that comes with working in a group/group setting. Working out in small groups of three to 12 with a certified coach (small group training instructor) is an economical solution for a lot of people. Examples include TRX® Suspension Training (www.trxtraining.com), Boot Camps and CrossFit (www.crossfit.com).

2. Zumba, SH’BAM™  and Dance-focused Group Exercise Classes. People want to have fun and enjoy their workouts and have the freedom to move. ZUMBA FITNESS® is an exhilarating, effective, easy-to-follow, Latin-inspired, calorie-burning dance fitness-party™ that’s moving millions of people toward joy and health (www.zumba.com). Featuring simple but seriously hot dance moves, SH’BAM™ is the perfect way to shape up and let out your inner star – even if you’re dance challenged. Each 45-minute SH’BAM™ class is vibrant, unique and varied.

3. Demographic-specific programming. Fitness professionals understand that programming needs to be targeted to specific populations to engage and maintain participation. Older Adult Programming, Child and Youth Programming, Sport-specific training, Rehabilitation and Cardiovascular Health Programs are populations that top the list.

4. Educated, experienced fitness professionals. Fitness professionals are continuously specializing and expanding the services and programs they provide. It is important for consumers to choose a fitness professional that is certified through internationally recognized organizations like canfitpro (www.canfitpro.com).

5. Workplace Wellness Programs. Workplaces are focusing a lot more on employee health and wellness. Due to the increasing costs of absenteeism and health insurance and the negative impact on a company’s bottom-line of an unhealthy workforce, many companies have instituted comprehensive health promotion programs to encourage a healthier workforce. GoodLife Fitness Workplace Wellness offers a wide-variety of customizable options like on-site Group Exercise Classes, wellness workshops, on-site flu clinics and organizational health audits. Special corporate fitness club memberships are also a popular option with Canadian employers (www.goodlifefitness.com/CorporateWellness/).

6. CORE Training and Functional Fitness. As the Canadian population ages, people understand the great value of fitness and core strength for preventing injury and illness and being able to do everyday activities with ease, like climbing stairs and playing with children. CXWORX™ is a 30-minute group exercise class that is based on cutting-edge scientific research. It combines the best of personal training with the energy of a group fitness class. CXWORX™ is ideal for tightening your tummy and butt, while also improving functional strength and assisting in injury prevention.

7. Hot Yoga and more accessible Yoga. Hot Yoga continues to be a key trend for exercisers who are looking for the mind-body-spirit benefits of activity and enjoy the health benefits of the heated studios. YogaFit® is Yoga for the Fitness Industry. It is a new program in Canada that makes Yoga easy to understand and more appealing to a greater number of people (www.yogafit.com).

8. Lifestyle Coaching. The role of the fitness professional continues to expand to include lifestyle coaching, nutrition counselling and stress management. Allied health services like massage therapy, chiropractic care and services like one-on-one yoga are also emerging to compliment the programs and services provided by fitness clubs, personal trainers and group exercise instructors.

9. Exercise and Fitness integrated into the traditional healthcare system. Physicians and allied healthcare professionals increase prescribing exercise and activity to their patients. Fitness becomes a key part of injury and disease prevention, treatment and rehabilitation.

10. Express Workouts. Life is very busy and most people want their workouts to be quick and effective. Many group exercise classes and strength training circuits provide 30 minute express-style options which not only help you achieve your health and wellness goals, but are also great for the beginner exerciser. GoodLife Fitness suggests you try the Fit Fix Circuit 2 to 3 times per week to get a full-body strength training workout that takes only 20 to 30 minutes (www.goodlifefitness.com/FAQ.aspx).

“Prioritizing your health and wellness should be at the top of everyone’s resolution list for the new year,” said Kim Lavender, Director of Team Training for GoodLife Fitness. “The top fitness trends for 2012 have something for everyone whether you are a seasoned exerciser or it is your first time lacing up running shoes. My advice is to get started, keep moving, do it with a friend, and find something you love. Make this the year you take control of your health and wellness and reap all of the incredible benefits of being active. Everything you need is within your grasp.”

With these Top 10 fitness trends, the experts agree, Canadians of all ages and fitness levels can look forward to making 2012 their healthiest year ever.

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