Allowing user comments on websites, Facebook fan pages, Twitter, blogs has become a new frontier for everyone from news outlets to retail chains to school boards.
Recently, the issue came to a head on the District School Board of Niagara’s Facebook Fan Page.
As soon as the public school board approved a new school for low income students (the criteria has since changed to allow all kids whose parents do not have a post-secondary education) comments started flooding in on their fan page.
While some supported the idea to help break the poverty cycle in Niagara, many more expressed their disappointment with the trustees’ decision to create a school for underprivileged children.
The more media attention the school received — it’s garnered press from both local and national news outlets — the more public debate online raged on. With a few strokes of a keyboard, Niagara residents had an instant way of voicing their support or disdain.
After a while, the volume of comments became so great on the DSBN’s Facebook page that the board’s communication staff opted to move comments to a special discussion tab. To the board’s credit, they allowed debate and retained some remarks critical of the board’s decision to open the school, which is slated to open in September at the former Empire School in Welland. After a while, more than 250 postings.
A few weeks ago, the board shut down the discussion board and removed the conversation thread. Some users were banned.
Most people respectfully submitted feedback, but a few broke the DSBN’s commenting guidelines said board spokesman Brett Sweeney.
As well, Sweeney said the board had ample time to get a range of feedback, and didn’t need anymore online.
“At that point, we thought, ‘You know what? We’ve heard the feedback. We’ve heard what people had to say. We appreciated that feedback and the forum was really becoming a place that wasn’t constructive anymore.”
Response to the shutting down comments was swift. Several parents and other community members were angered by the school board decision and that it had closed commenting.
How to negotiate comments is a topic we’ve had to tackle at the Standard. Where does the right to free speech cross the line? How do we best monitor commenting for personal attacks and other violations? Right now, our website relies largely on public policing. A comment is flagged and we review it. There are times, such as some criminal matters, where we turn off commenting.
How important are comments to you on news websites, institutional Facebook fan pages, etc.? Do you read the comments? Why or why not? How open do you think commenting policies should be?